Fin de Guerre /fɛ̃ də ɡɛʁ/; anglicised /ˌfɪn də ˈɡɛər/ phrase (French; grammatically non-standard — standard form: fin de la guerre). Pronunciation (French): “fan duh gair(gh)” — nasal fin, soft de, guttural French r. Pronunciation (Anglicised): “FIN-duh-GAIR” — fin as in “shark fin”; gair rhymes with “care”.

Definitions:

  1. Literal: end of war.
  2. Extended: a universal sentiment expressing the desire for cessation of conflict and hostility; peace and tranquillity.
  3. Proper noun: an apparel brand founded in London (2026), conveying messages of peace, absurdity, and occasional humour.
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